The Nonpartisan Principle

The single most important rule of corporate voter engagement is this: never tell your employees how to vote. Your role is to remove barriers and provide information. When you do that well, you build trust that lasts far beyond any single election cycle.

The Playbook

Phase 1: Remove Barriers

• Implement a paid time-off-to-vote policy and publicize it widely.
• Provide information on early voting, absentee ballots, and polling locations.
• Ensure shift workers and hourly employees have equal access to these benefits.

Phase 2: Provide Resources

• Distribute nonpartisan voter guides from reputable organizations.
• Host lunch-and-learn sessions on what is on the ballot.
• Offer voter registration support during onboarding and open enrollment.

Phase 3: Sustain Engagement

• Integrate civic engagement into your DEI and ESG reporting.
• Celebrate participation without endorsing outcomes.
• Keep the conversation going between election cycles.

The goal is not to win an argument. The goal is to build a culture where every team member knows their voice matters.