The smartphone has fundamentally changed how people receive information. The average person now checks their phone 96 times per day. And your congregation is no exception. So how does the timeless Gospel break through in a TikTok world?

The Problem Is Real

It's not a lack of faith or reverence. It's a rewired attention system. Years of short-form content have trained brains to expect novelty every few seconds. The 45-minute expository sermon faces a genuine challenge it didn't face a generation ago.

Preaching Strategies That Work Today

Hook in the First 60 Seconds

If you haven't earned their attention in the opening minute, you may never get it. Start with a question, a surprising statistic, a personal story, or a bold statement.

Use Visual Anchors

Whether it's a prop, a well-designed slide, or a physical demonstration, visual elements reset attention and reinforce key points.

Chunk Your Content

Organize your message into clear, labeled sections. When people know where they are in the sermon, they stay engaged longer.

Land the Application Specifically

Vague applications ('be a better person') don't stick. Specific applications ('this week, call one person you've been avoiding') create action.

The Timeless Truth

God's Word is not in competition with culture — it's the answer to it. Preach with that conviction, and the message will carry its own power.